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Media Schedule

Jn re Toyota Litigation - 99% Option with Territories

4116/2013

Paid Media Components

Print lia
Magazine(s)
Better Homes and Gardens
ESPN The Magazine
Good Housekeeping
National Geographic
Parents
People (1)
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People en Espanol
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Reader's Digest
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U.S. Territories
El Nuevo Dia
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USA Weekend (2)

je Media
Web
24/7 Network
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Facebook
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Specific Media
Yahoo!
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Komi

Approval Timing

tssue Date
April
March 18, 2013,
April
April
April
March 18, 2013,
March 25, 2013
April
April
April
March 11, 2013

issue Date
week of March 4
week of March 4
week of March 4
week of March 4
week of March 4
week of March 4
week of March 4
week of March 4
week of March 4
week of March 4

Issue Date
March 3, 2013
March 10, 2013,
March 3, 2013
March 10, 2013

Start Date
March 3, 2013
March 3, 2013
March 3, 2013
Mareh 3, 2013
March 3, 2013,
March 3, 2013
March 3, 2013
March 3, 2013
March 3, 2013

+

KINSELLA

Mall/On-sale Date
March 19, 2013,
March 8, 2013
March 12, 2013
March 27, 2013,
March 12, 2013
March 8, 2013,
March 15, 2013
March 8, 2013
March 12, 2013
March 12, 2013

March 1, 2013

Mail/On-sale Date
week of March 4
week of March 4
week of March 4
week of March 4
week of March 4
week of March 4
week of March 4
week of March 4
week of March 4
week of March 4

Mall/On-sale Date
March 3, 2013
March 10, 2013
March 3, 2013
March 10, 2013

End Date
April 6, 2013,
April 6, 2013,
April 6, 2013
April 6, 2013,
April 6, 2013,
April 6, 2013
April 6, 2013,
April 6, 2013
April 6, 2013,

KM requires formal engagement and payment in order to reserve any advertising space,
In order to comply with this schedule, KM must receive approval by the following dates:

(2) Publication Notice must be approved by January 14, 2013

(2) Web ad must be approved by February 15, 2013

Legal Notice

If You Currently or Previously Owned, Purchased,
or Leased Certain Toyota, Lexus, or Scion Vehicles,

You Could Get Benefits from a Class Action Settlement.

‘There is a proposed settlement in a class action
lawsuit against Toyota Motor Corp. and Toyota
‘Motor Sales, U.S.A., Inc. ("Toyota") conceming
cenain vehicles with electronic throttle control
systems (“ETCS"). Those included in the
settlement have legal rights and options and
deadlines by which they must exercise them.

What Is the lawsuit about?

The lawsuit alleges that certain Toyota, Lexus,
and Scion vehicles equipped with ETCS are
defective and can experience unintended
acceleration. Toyota denies that it has violated
any law, denies that it engaged in any and
all wrongdoing, and denies that its ETCS is
defective. The Court did not decide which side
was right. Instead, the panties decided to settle,

Am t Included in the proposed settlement?
Subject to certain limited exclusions, you are
included if as of December 28, 2012,

= You own or owned, purchase(d), and/or

lease(d) a “Subject Vehicle” that was

* Distributed for sale or lease in any of the fifty

States, the District of Columbia, Puerto Rico
and all other United States territories and/or
possessions or

+ Were a company that insured Subject

Vehicles for residual value,

The Subject Vehicles are identified a the
settlement website and in the full settlement
notice available on the website or through the
toll-free number below. The class includes
persons, entities and/or organizations.

This settlement does not involve claims of
personal injury or property damage.

What does the settlement provide?
The proposed settlement provides for (a)
cash payments from two funds totaling $500.
million for certain eligible class members; (b)
free installation of a brake override system on

certain Subject Vehicles; (c) a customer support
Program to correct any defect in materials or
workmanship of certain vehicle pans for other
eligible class members; and (d) at least $30
million toward automobile safety research and
education. Some of these benefits require action
by class members by or before certain deadlines.
Payments will vary depending upon several
factors such as the number of claims submitted,
the amounts claimed, and other adjustments and.
deductions,

‘What are my options?

jing, you will remain in the class and
will nat be able to sue Toyota about the issues in
the lawsuit, but you may not receive certain cash.
benefits for which you may be eligible.
You can exclude yourself by May 13, 2013, if
you don’t want to be part of the setilement. You
‘won't get any settlement benefits, but you kecp
the right to sue Toyota about the issues in the
Tawsuit.

‘You can submit a claim form by July 29, 2013, if
you don’t exclude yourself, for any cash benefits
for which you are cligible and which require a
claim form.

You can object to all or part of the settlement
May 13, 2013, if you don’t exclude yourself.
The full settlement notice describes how to

exclude yourself, submit a claim form and/or
object.

The Court will hold a faimess hearing on June
14, 2013 at 9:00 a.m. to (a) consider whether
the proposed settlement is fair, reasonable, and
adequate and (b) decide the plaintiffs’ lawyers’
request for fees up to $200 million and expenses
up to $27 million and other awards for Named
Plaintiffs and Class Representatives. You may
appear at the hearing, but you are not required to
and you may hire an attomey to appear for you,
at your own expense.

For more information ora claim form: 1-877-283-0507
www.toyotaelsettlement.com