NHTSA ID Number: 11000684
Manufacturer Communication Number: SA-028-24
TSB/Document Date: 2024-06-03
Summary
The CX-70 has new and revised features that are different from previous models and may be difficult to understand. This Service Alert provides valuable information to support potential dealer and customer concerns. Index: i-ACTIVSENSE Cruising and Traffic Support- Risk Mitigation Function (CTS-RMF) Private e-call (Canada Only) Trailer Hitch View MAZDA
CONNECT Alexa Built-In Mazda Online Navigation In Vehicle Recall Notification Mazda Smart Cards Web-Based Training Courses
BULLETIN NOTES
APPLICABLE MODEL(S)/VINS
2025 CX-70
DESCRIPTION
The CX-70 has new and revised features that are different from previous models and may be difficult to understand. This
Service Alert provides valuable information to support potential dealer and customer concerns.
Index
• i-ACTIVSENSE
Cruising and Traffic Support- Risk Mitigation Function (CTS-RMF)
Private e-call (Canada Only)
Trailer Hitch View
• MAZDA CONNECT
Alexa Built-In
Mazda Online Navigation
In Vehicle Recall Notification
• Mazda Smart Cards
• Web-Based Training Courses
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Item
Service Information
i-ACTIVSENSE
MGSS -> i-ACTIVSENSE
Owner's Manual -> Driving -> i-ACTIVSENSE
Cruising & Traffic Support - Risk Mitigation Function
(CTS-RMF)
The risk mitigation function is a function that decelerates
the vehicle if the driver is not driving the vehicle under the
appropriate conditions. If the driver is not driving the
vehicle under the appropriate conditions, a screen display
and a warning sound urge the driver to drive appropriately.
Furthermore, if this situation continues for a certain period
of time, the vehicle is decelerated.
MGSS -> CRUISING & TRAFFIC SUPPORT (CTS)
Press the CTS switch to turn the system on.
Owner's Manual -> Driving -> Cruising & Traffic Support
(CTS) -> Risk mitigation function
Driver Behavior to determine “the risk is imminent"
• Inattention
Eyes Closed
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Looking aside
• Improper Driving
Hands off
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Operation: System determines risk and responds with:
•
•
•
•
•
•
Multiple warning messages
Alerts with sound
Speed reduction
Delecerates to a stop
Turns on Hazard lights
Keeps vehicle parked by applying EPB
Driver input such as steering wheel operation will cancel
CTS-RMF
Private e-call (Canada spec Only)
If the vehicle is involved in a collision that deploys the
airbags or when the SOS button is pressed, an
emergency vehicle can be arranged through Private eCall
center.
To operate Private eCall, a contract with Connected
Service is required.
Automatic 911 Diailing vs Private e-call:
Automatic 911 Diailing (Smart Phone)
Owner's Manual -> Other Equipment -> Private eCall
Requirements:
• Connected Vehicle Contract.
• Good Connected Vehicle reception strength
A. Smart phone
B. 911 Emergency Services
C. Take appropriate measures according to circumstances
Private e-call (TCU)
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A. TCU
B. Private eCall Center
C. Arrange emergency service
D. Public Saftey Answering Point
SOS button
1. Emergency call switch
2. Microphone, Speaker
Trailer Hitch View
The Trailer Hitch View is a function that combines the
image of the vehicle rear with the Trailer Hitch Guideline on
the center display to facilitate alignment when hitching a
trailer to the vehicle. Trailer Hitch View can be selected if
equipped with a Mazda genuine trailer hitch.
MGSS -> 360°VIEW MONITOR SYSTEM -> Trailer Hitch
View
Owner's Manual -> Driving -> 360° View Monitor > Trailer Hitch View
A - About 19in (50cm)
B - About 39in (1m)
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Alexa Built-In
Alexa is a hands-free and easy to use, allowing the user to
control vehicle functions with verbal commands while
maintaining the driving posture.
Alexa voice recognition can operate the navigation, air
condition, hands-free telephone, audio functions, and the
heated seats among others.
In addition, Alexa's various functions (such as weather
information, news functions, shopping and Smart Home).
"Alexa, show me the weather forcast"
See Alexa Built-in User Guide
See SA-015/24 - ALEXA BUILT-IN FAQ
Requirements:
• Connected Vehicle Contract
• Good Connected Vehicle reception strength
• Some functions require Navigation SD Card Map
Mazda Online Navigation
Online Navigation uses online data for Navigation.
Users can access wider range of and more up-to-date
information.
Mazda Navigation vs Mazda Online Navigation
Mazda Navigation
MGSS -> TELEMATICS COMMUNICATION SYSTEM > Online Navigation
Requirements:
Mazda Online Navigation
• Navigation SD Card Map
• Connected Vehicle Contract
• Good Connected Vehicle reception strength
Offline
• Operates same as previous Gen 7 Navi SD Card
system
Online**
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• POI
○
Larger geographical area (surrounding states)
• Route
○
○
Server based live search / traffic
Up-to-date map
• Traffic
More frequent update and detailed maps
• Map Update
On-demand map update (4 times a year)
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○
**Requires:
•
•
•
•
Connected Vehicle Contract
Navi SD Card
Initial setup (License Agreement)
Good signal strength
Requirements:
In Vehicle Recall Notification (Coming Soon)
• Connected Vehicle Contract
• Good Connected Vehicle reception strength
Mazda Smart Cards
CX-70 Resource Roadmap
2025 CX-70 Showroom Guides
Mazda CX-70 FAQs
2025 Mazda CX-70 Packages
CX-70 Differences vs CX-90
Key Value Story: Flexible Interior
Key Value Story: Effortless, Joyful Driving
Key Value Story: Advanced Technology
Key Value Story: Artful Design & Japanese Craftsmanship
Mazda CX-70 Target Customers
Competitive Comparison
MBA On Demand Episode 83: CX-70 Customer DTUs
Mazda Brand Academy Episode 80: Mazda and Alexa
Mazda Brand Academy
2025 MAZDA CX-70 WEB-BASED TRAINING
Course
30141WBT - 1
Description
CX-70 INTRO MODULE
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30141WBT - 2
CX-70 VS CX-90 DIFFERENCES
30141WBT - 3
CX-70 TARGET CUSTOMERS
30141WBT - 4
CX-70 ADVANCED TECHNOLOGY
30141WBT - 5
CX-70 ACCESSORIES & KEY TAKEAWAYS
30141WBT
CX-70 MODULE TEST
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TSB/Document ID: SA-028-24
Replacement Service Bulletin Number:
MFR Communication Date: 2024-05-02
MFR Internal Campaign ID/Software Version:
Communication Type: Other
NHTSA Components: FORWARD COLLISION AVOIDANCE: ADAPTIVE CRUISE CONTROL
MFR Component System:
MFR Component Subsystem: i-Activsense
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