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NHTSA ID Number: 10248744

Manufacturer Communication Number: 14220

TSB/Document Date: 2024-01-16


Summary

Passenger Airbag Partial Deployment


Bulletin No.: 14220
Date: May 2014

Recall Bulletin

F/CMVSS NONCOMPLIANCE RECALL
SUBJECT:

Passenger Airbag Partial Deployment

MODELS:

2015 CadillaceBay logo Escalade, Escalade ESV

It is a violation of Federal law for a dealer to deliver a new motor vehicle or any new or used item
of motor vehicle equipment (including a tire) covered by this notification under a sale or lease
until the defect or noncompliance is remedied.
Vehicles involved in this recall were placed on stop delivery May 14, 2014. Once the service
procedure contained in this bulletin has been performed on the vehicle, the vehicle is released
from stop delivery and the vehicle can be delivered to the customer.
All involved vehicles that are in dealer inventory must be held and not delivered to customers,
dealer traded, or used for demonstration purposes until the repair contained in this bulletin has
been performed on the vehicle.

CONDITION
General MotorseBay logo has decided that certain 2015 model year CadillaceBay logo Escalade and Escalade ESV
vehicles fail to conform to Federal/Canada Motor Vehicle Safety Standard 208 for occupant
crash protection. The passenger airbag module is attached to a chute adhered to the backside
of the instrument panel with an infrared weld that was not sufficiently heated. This results in a
partial deployment which increases risk of injury in a crash.
CORRECTION
Dealers are to replace the instrument panel assembly.
VEHICLES INVOLVED
All involved vehicles are identified by Vehicle Identification Number on the Investigate Vehicle
History screen in GM Global Warranty Management system. Dealership service personnel
should always check this site to confirm vehicle involvement prior to beginning any required
inspections and/or repairs. It is important to routinely use this tool to verify eligibility because
not all similar vehicles may be involved regardless of description or option content.

Copyright 2014 General MotorseBay logo. All Rights Reserved.

Page 2

May 2014

Bulletin No.: 14220

For dealers with involved vehicles, a listing with involved vehicles containing the complete
vehicle identification number, customer name, and address information has been prepared and
will be provided to US and Canadian dealers through the GM GlobalConnect Recall Reports, or
sent directly to export dealers. Dealers will not have a report available if they have no involved
vehicles currently assigned.
The listing may contain customer names and addresses obtained from Motor Vehicle
Registration Records. The use of such motor vehicle registration data for any purpose other
than follow-up necessary to complete this recall is a violation of law in several
states/provinces/countries. Accordingly, you are urged to limit the use of this report to the followup necessary to complete this recall.
PART INFORMATION
Parts Pre-Ship Information – For US and Canada
Important: 100% of parts were pre-shipped to dealers for SOLD vehicles on May 20 and 21,
2014. As additional stock becomes available, parts for stock vehicles will be preshipped to dealers. Pre-shipped parts will be charged to dealer’s open parts
account. DO NOT PLACE ORDERS FOR ADDITIONAL PARTS; all orders placed
will be cancelled.
SERVICE PROCEDURE
Right Side Instrument Panel Upper Trim Panel Replacement Procedure
Replace the right instrument panel upper trim panel. Refer to Instrument Panel Upper Trim
Panel Replacement - Right Side (CadillaceBay logo) in SI.
Tips for removal:

When removing the left pillar trim, use care to not break the top clip mount on the trim.

When removing the wood trim moldings, do not pry on the corners, the wood will chip.

When removing the left and right console side trim, open the compartment lid and
detach the trim from back to front.

When removing the center trim plate, open the trim plate door to aid in removal.

3909693

Page 3

May 2014

Bulletin No.: 14220

When removing the fasteners in the center of the upper left pad, there are three screws
above the center screen. Ensure these are removed, if not, forcing the trim will break
the mounts.

Place the upper trim panel on a soft surface when removing and reinstalling the air bag
module to prevent damage.

Tips for installation:

When installing the air bag module on the new panel, ensure all of the tabs are fully
engaged. This can be verified by an audible “click”. Gently pull on the installed
assembly to verify full engagement.

3909688

Apply hand pressure to the top of the trim panel when installing the fasteners in the
center area.

Ensure the air bag harness is connected when installing the right upper trim panel.

Ensure the correct flat head Torx fasteners are used when reinstalling the glove box. Incorrect
fasteners will prevent the glove box door from
FLOOR PLAN REIMBURSEMENT
Dealers in possession of vehicles included in the Stop Delivery are eligible for reimbursement of
floor plan expense upon completion of this recall. This reimbursement is limited to the number
of days from the Stop Delivery message to receipt of the recall parts and/or repair procedures.
Floor plan reimbursement beyond these dates is not allowed. The amount of reimbursement
should be charged as a net amount expense using the recall labor operation provided.
COURTESY TRANSPORTATION – For US and Canada
The General MotorseBay logo Courtesy Transportation program is intended to minimize customer
inconvenience when a vehicle requires a repair that is covered by the New Vehicle Limited
Warranties. The availability of courtesy transportation to customers whose vehicles are within
the warranty coverage period and involved in a product program is very important in maintaining
customer satisfaction. Dealers are to ensure that these customers understand that shuttle
service or some other form of courtesy transportation is available and will be provided at no
charge. Dealers should refer to the General MotorseBay logo Service Policies and Procedures Manual
for Courtesy Transportation guidelines.

Page 4

May 2014

Bulletin No.: 14220

WARRANTY TRANSACTION INFORMATION
Submit a transaction using the table below. All transactions should be submitted as a ZFAT
transaction type, unless noted otherwise.
Note: To avoid having to "H" route the floor plan reimbursement transaction for approval, it must
be submitted prior to the repair transaction.
Labor
Code
9100578
9100579

Labor
Time
1.4
N/A

Description
Replace Right IP Panel Upper Trim Panel
Floor Plan Reimbursement

Net
Item
N/A
*

* The amount identified in the “Net Item” column should represent the product of the vehicle’s
average daily interest rate (see table below) multiplied by the actual number of days the
vehicle was in dealer inventory and not available for sale. This reimbursement is limited to
the number of days from the date of the stop delivery message (May 14, 2014) to the date the
repair is completed and the vehicle is ready for sale (not to exceed 15 days):
Vehicle

US
Reimbursement Amount

Canadian
Reimbursement Amount

Escalade

$ 9.90

$ 12.86

Escalade ESV

$ 10.51

$ 12.86

CUSTOMER NOTIFICATION – For US and Canada
General MotorseBay logo notified customers of this recall on their vehicle via FedEx prior to part
availability. When parts are available, GM will mail another letter via First Class to the customer
to inform them that parts are available.
CUSTOMER NOTIFICATION – For Export
Letters will be sent to known owners of record located within areas covered by the US National
Traffic and Motor Vehicle Safety Act.
DEALER RECALL RESPONSIBILITY – For US and Export (US States, Territories, and
Possessions)
It is a violation of Federal law for a dealer to deliver a new motor vehicle or any new or used item
of motor vehicle equipment (including a tire) covered by this notification under a sale or lease
until the defect or noncompliance is remedied.
The US National Traffic and Motor Vehicle Safety Act provides that each vehicle that is subject
to a recall of this type must be adequately repaired within a reasonable time after the customer
has tendered it for repair. A failure to repair within sixty days after tender of a vehicle is prima
facie evidence of failure to repair within a reasonable time. If the condition is not adequately
repaired within a reasonable time, the customer may be entitled to an identical or reasonably
equivalent vehicle at no charge or to a refund of the purchase price less a reasonable allowance
for depreciation. To avoid having to provide these burdensome remedies, every effort must be
made to promptly schedule an appointment with each customer and to repair their vehicle as
soon as possible. In the recall notification letters, customers are told how to contact the US
National Highway Traffic Safety Administration if the recall is not completed within a reasonable
time.

Page 5

May 2014

Bulletin No.: 14220

This bulletin is notice to you that the new motor vehicles included in this recall may not
comply with the standard identified above. Under Title 49, Section 30112 of the United
States Code, it is illegal for a dealer to sell a new motor vehicle which the dealer knows
does not comply with an applicable Federal Motor Vehicle Safety Standard. As a
consequence, if you sell any of these motor vehicles without first performing the recall
correction, your facility may be subject to a civil penalty for each such sale.
DEALER RECALL RESPONSIBILITY - All
All unsold new vehicles in dealer's possession and subject to this recall must be held and
inspected/repaired per the service procedure of this recall bulletin before customers take
possession of these vehicles.
Dealers are to service all vehicles subject to this recall at no charge to customers, regardless of
mileage, age of vehicle, or ownership, from this time forward.
Customers who have recently purchased vehicles sold from your vehicle inventory, and for which
there is no customer information indicated on the dealer listing, are to be contacted by the dealer.
Arrangements are to be made to make the required correction according to the instructions
contained in this bulletin.
In summary, whenever a vehicle subject to this recall enters your vehicle inventory, or is in your
facility for service in the future, you must take the steps necessary to be sure the recall correction
has been made before selling or releasing the vehicle.

GM bulletins are intended for use by professional technicians, NOT a "do-it-yourselfer". They are written to inform these technicians of conditions that
may occur on some vehicles, or to provide information that could assist in the proper service of a vehicle. Properly trained technicians have the tools,
equipment, safety instructions, and know-how to do a job properly and safely. If a condition is described, DO NOT assume that the bulletin applies to
your vehicle, or that your vehicle will have that condition. See your dealer for information on whether your vehicle may benefit from the information.

We Support
Voluntary Technician
Certification

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TSB/Document ID: 14220

Replacement Service Bulletin Number:

MFR Communication Date: 2014-05-01

MFR Internal Campaign ID/Software Version:

Communication Type: Service Bulletin/Repair Instructions

NHTSA Components: AIR BAGS

MFR Component System:

MFR Component Subsystem:


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