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NHTSA ID Number: 10216757

Manufacturer Communication Number: SIM010603

TSB/Document Date: 2022-08-01


Summary

MINIeBay logo "Enhanced" dealer self authorized (DSA)K goodwill program


Page 1 of 8

SI M01 06 03
Warranties

March 2016
Technical Service

This Service Information bulletin supersedes SI M01 06 03 dated October 2015.
SUBJECT

MINIeBay logo “Enhanced” Dealer Self-Authorized (DSA) Goodwill Program
MODEL

All
INFORMATION

With repair orders/claims dated on or after July 1, 2015, the “Enhanced” Dealer SelfAuthorized (DSA) Goodwill Program:
z

Provides the top level (Tier 1) expanded benefits for qualifying dealers
And for Tier 1 and Tier 2 dealers:

z

The Mileage limit was increased to 110,000 from 96,000 for Tier 1 and Tier 2 dealers.

The Dealer Self-Authorized Goodwill Program (DSA) provides your dealer with a tool to build and
maintain customer confidence with the MINIeBay logo brand during difficult situations. The objective is to
exceed your customers’ expectations, increase their satisfaction, and maintain product loyalty,
leading to repeat sales.
This program does not replace the existing Regional Field Authorization (FAS) Goodwill process.
Instead, it offers you an opportunity to make a customer goodwill decision “on-the-spot” without
the need to obtain prior approval from MINIeBay logo USA. This gives your dealer a greater opportunity to
deliver on the program’s objective.
DSA Goodwill Considerations
When determining whether to offer goodwill assistance to your customer, the following factors are
to be considered:
z

Cost of the repair

z

Condition of the vehicle

z

Has the vehicle been properly maintained at a MINIeBay logo dealer?

z

Does the customer currently own multiple MINIeBay logo vehicles, or has he or she owned a MINIeBay logo
vehicle previously?

z

Would, or did, the customer endure an unusual hardship?

z

Would investing in your customer keep him or her in the MINIeBay logo brand?

z

What is the elapsed time and/or mileage since the applicable vehicle coverage expired?

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Customer assistance through “DSA Goodwill” is discretionary and not an obligation; the decision
to provide assistance requires careful evaluation of the customer’s situation and circumstance.
ELIGIBLE VEHICLES
US-specification MINIeBay logo vehicles:
z

Distributed in the United States (including Puerto Rico) by MINIeBay logo USA, a division of BMWeBay logo
of North America, LLC (“MINIeBay logo USA”), or those

z

Sold through a “Military Sales” programs, that are now

z

Registered and currently being operated in the United States or Puerto Rico

DSA TIME AND MILEAGE LIMITS
As determined by the vehicle’s original in-service date:
z

Up to 8 years; and/or

z

Up to 110,000 miles, whichever occurs first

Vehicles with a Demo Extension receive no additional coverage beyond Dealer Self-Authorized
(DSA) Program time and mileage limits.
“TIER 1 AND TIER 2 DSA” CRITERIA, PROGRAM GUIDELINES AND EXCLUSIONS

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DSA GUIDELINE CLARIFICATIONS
Tier 1 DSA – Repair cost
$10,000 or less per repair line item is prior to any participation (DSA GW/Dealer/Customer).
Tier 2 DSA – Repair cost
$6,000 or less per repair line item is prior to any participation (DSA GW/Dealer/Customer).
MINIeBay logo Maintenance Program
DSA is allowable up to six (6) months after the expiration of the “standard” 3/36 maintenance
program that applies to the vehicle.
DSA cannot be used to extend the MPU coverage.
OTHER DSA REQUIREMENTS

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Additionally, the vehicle cannot have any active warranty or other program coverage that applies to
the repair or item being claimed, for example:
z

MINIeBay logo New Passenger Car Limited Warranty

z

Type 2 and Type 3 Parts Warranty claims

z

Demo Extension Warranty

z

Emission Warranties

z

MINIeBay logo NEXT Certified Pre-Owned Limited Warranty

z

Extended Motorer Protection programs

z

MINIeBay logo Roadside Assistance Program coverage including towing

Note: Any Self-Authorized claim submissions with repair dates prior to July 1, 2015 do not count
against your eligible submission allowance under the “Enhanced” DSA Program.
DSA TIER EVALUATION AND ASSIGNMENT
January 1, 2016: First and Second Quarter Tier Evaluation and Assignments
A. Dealers less than 110% of the Regional Average that have an YTD CSI score greater than
94.8 and a favorable TA/BB evaluation rating will be assigned to the Tier 1.
B. Dealers less than 110% of the Regional Average that have an YTD CSI score of 94.8 and
lower and/or an unfavorable TA/BB evaluation rating will be assigned to Tier 2.
C. Dealers greater than 110% of the Regional Average will be assigned to Tier 2.
D. Tier 3” (Dealers greater than 150% of the Regional Average) will be assigned to Tier 2
Note: Dealers percentage is based off September 2015 – November 2015 Average Goodwill
Cost (Combined Cost FAS / DSA per unique VIN) from the Goodwill Measurement Tool
compared to the Regional Average.
July 18, 2016: Third and Fourth Quarter Tier Evaluation and Assignments
A. Dealers less than 110% of the Regional Average that have an YTD CSI score greater than
94.8 and a favorable TA/BB evaluation rating will be assigned to the Tier 1.
B. Dealers less than 110% of the Regional Average that have an YTD CSI score of 94.8 and
lower and/or an unfavorable TA/BB evaluation rating will be assigned to Tier 2.
C. Dealers greater than 110% of the Regional Average will be assigned to Tier 2.
D. Dealers greater than 150% of the Regional Average will be assigned to Tier 3.
Tier 3 Dealers
z

Suspension from DSA Program

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z

All goodwill requests are to be “FAS” authorizations

z

Coaching to reach Tier 1 or 2 DSA through the use of Action Plans

Important Note: Dealers percentage is based off December 2015 – May 2016 Average
Goodwill Cost (Combined Cost FAS / DSA per unique VIN) from the Goodwill Measurement
Tool compared to the Regional Average.
January 16, 2017: Bi-yearly Tier Evaluation and Assignments
A. Dealers less than 110% of the Regional Average that have an YTD CSI score greater than
94.8 and a favorable TA/BB evaluation rating will be assigned to the Tier 1.
B. Dealers less than 110% of the Regional Average that have an YTD CSI score of 94.8 and
lower and/or an unfavorable TA/BB evaluation rating will be assigned to Tier 2.
C. Dealers greater than 110% of the Regional Average will be assigned to Tier 2.
D. Dealers greater than 150% of the Regional Average will be assigned to Tier 3.
Tier 3 Dealers
z

Suspension from DSA Program

z

All goodwill requests are to be “FAS” authorizations

z

Coaching to reach Tier 1or 2 DSA through the use of Action Plans

Important Note: Dealers percentage is based off June 2016 – November 2016 Average
Goodwill Cost (Combined Cost FAS / DSA per unique VIN) from the Goodwill Measurement
Tool compared to the Regional Average.
DSA GOODWILL PARTICIPATION MATRIX (VEHICLE AGE AND MILEAGE)

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MINIeBay logo USA’s goodwill participation (coverage percentage) is determined by the sliding scale above
- by applying the vehicle’s current age (months) and mileage (this is also provided as an
attachment.).
Goodwill participation can be offered up to and including a vehicle’s “covered percentage” for
labor, parts and sublet (together equally or individually varying).
The goodwill participation must be noted on the repair order and the claim comments.
Repair Order Invoicing
Reimbursement for Dealer Self-Authorized (DSA) Goodwill repairs is at your dealer’s established
warranty rates unless otherwise required by state law.
The “entire” repair is to be invoiced at the “applicable rates” when MINIeBay logo USA is paying for any
portion of a repair.
Note: Any remaining “customer portion” of the repair must also be charged at “applicable
rates.”

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Rental Cars
If no AMP vehicles are available, you may provide your customer with a rental vehicle from the
preferred MINIeBay logo providers, Enterprise Rent-A-Car and Hertz, as available:
A. MINIeBay logo will reimburse up to $53.00 a day plus taxes and insurance, excluding fuel, to provide
the customer with a MINIeBay logo rental vehicle.
B. MINIeBay logo will reimburse up to $33.00 a day plus taxes and insurance, excluding fuel, to provide
the customer with a non MINIeBay logo rental vehicle.
In order to be properly reimbursed, you must include the following:
z

Explain the reason and itemize the rental invoice in the claim comments: number of days,
amount per day, taxes, and insurance.

Sublet Reimbursement Items
Claim the sublet item(s) at “100 percent” and then select and apply the applicable “Matrix
Percentage” in DCSnet for claim submission.
GOODWILL USAGE, SELF-MONITORING, AND MANAGEMENT
It is important that all dealers use DSA and FAS Goodwill in a consistent manner, especially
relating to frequency.
It is strongly recommended that each dealer regularly monitor their goodwill usage against their
area and region by utilizing the “Goodwill Measurement Tool” report that is located in the DCSnet
“WHAT.”
CLAIM SUBMISSION
The repair line item on the repair order and the customer invoice must state: “Customer goodwill
provided by (your MINIeBay logo dealer’s name).” Please also include a detailed explanation and the reason
why the goodwill was provided to the customer.
Reimbursement for a DSA claim will be via normal claim entry utilizing the following information:
Select and enter the applicable defect code’s first eight numbers. The process is completed by
entering “SA” in the 9th and 10th position of the defect code as the vendor code.
Defect Code:

XX XX XX XX SA

DSA Self-Authorized Goodwill

All Dealer Self-Authorized (DCA) Goodwill claims must be submitted via the Dealer
Communication System (DCSnet) utilizing the existing Self-Authorization system.
After selecting the Self-Authorization button, the page will expand to allow for entry of the
Participation Amounts. An Authorization Number will be obtained automatically upon “Save.”

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These claims do not require the involvement of your Aftersales Area Manager or the use of the
Field Authorization System.
Claims denied by MINIeBay logo USA can be appealed; however, they are not eligible for consideration
under the Field Authorization System.
[ Copyright ©2016 BMW of North America, Inc. ]

https://www.minitis.net/tiscode/cgi-bin/bulletin.aspx?sie_path=/tsb/bulletins/htm_store/311...

4/4/2016

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