Toyota Motor Sales, USA, Inc.
19001 South Western Avenue
Torrance, CA 90501
(310) 468-4000

January 25, 2017
To:

All Toyota Dealer Principals, General Managers, Service Managers, and Parts Managers

Subject:

Owner Notification – H0B
Certain 2017 Model Year Tacoma Vehicles
Tire Maintenance, Safety, and Warranty Manual for Firestone Spare Tire

Due to an error made during vehicle processing, the Tire Maintenance, Safety, and Warranty Manual for the Firestone
spare tire may not have been included with certain 2017 model year Tacoma vehicles.
Toyota will mail a Tire Maintenance, Safety, and Warranty Manual for the Firestone spare tire to registered owners
of affected certain 2017 model year Tacoma vehicles. There is no action required by dealers.
Covered Vehicles
Approximately 6,000 2017 model year Tacoma vehicles are covered by this Owner Notification.
Model Name

Model Year

Production Period

Tacoma

2017

Late July 2016 – Late September 2016

Owner Letter Mailing Date
Toyota will notify owners in January 2017. A sample of the owner notification letter has been included for your
reference. The letter will include the Tire Maintenance, Safety, and Warranty Manual and will instruct the customer to
place the Tire Maintenance, Safety, and Warranty Manual in the vehicle.
Media Contacts
It is imperative that all media contacts (local and national) receive a consistent message. In this regard, all media
contacts must be directed to Victor Vanov (469) 292-1318 in Toyota Corporate Communications. Please do not
provide this number to customers. Please provide this contact only to media associates.
Customer Contacts
Customers who receive the owner letter may contact your dealership with questions regarding the Owner Notification.
Please welcome them to your dealership and answer any questions that they may have. A Q&A is provided to assure
a consistent message is communicated.
Customers with additional questions or concerns are asked to please contact the Toyota Customer Experience Center
(1-888-270-9371) - Monday through Friday, 7:00 am to 7:00 pm, Saturday 7:00 am to 4:30 pm Central Time.

© 2017 Toyota Motor North America

O w n e r N o t i f i c a t i o n H 0 B - D - P a g e |2

Campaign Designation Decoder

E

0

A

Year Campaign is Launched

Repair Phase

Current Campaign Letter
for this year

A = 2010
B = 2011
C = 2012
D = 2013
E = 2014
F = 2015
G = 2016
Etc...

0 = Remedy
1 = Interim (Remedy not yet
available) “1” will change to “0”
when the Remedy is available
(May use other characters in
unique cases)

1st Campaign = A
2nd Campaign = B
3rd Campaign = C
4th Campaign = D
5th Campaign = E
27th Campaign = 1
28th Campaign = 2
Etc...

Examples:
A0D = Launched in 2010, Remedy Phase, 4th Campaign Launched in 2010
C1B = Launched in 2012, Interim Phase, 2nd Campaign Launched in 2012
E0A = Launched in 2014, Remedy Phase, 1st Campaign Launched in 2014
Please review this entire package with your Service and Parts staff to familiarize them with the proper stepby-step procedures required to implement this Owner Notification.
Thank you for your cooperation.
TOYOTA MOTOR SALES, U.S.A., INC.

© 2017 Toyota Motor North America

Owner Notification – H0B
Certain 2017 Model Year Tacoma Vehicles
Tire Maintenance, Safety, and Warranty Manual for Firestone Spare Tire
Frequently Asked Questions
Published January 25, 2017
Q1:
A1:

Why am I receiving this notification?
Due to an error made during vehicle processing, the Tire Maintenance, Safety, and Warranty Manual for the
Firestone spare tire may not have been included with certain 2017 model year Tacoma vehicles.

Q2:
A2:

What is Toyota going to do?
Toyota will mail a Tire Maintenance, Safety, and Warranty Manual for the Firestone spare tire to registered
owners of affected certain 2017 model year Tacoma vehicles. There is no action required by dealers.

Q3:
A3:

Which and how many vehicles are covered by this Owner Notification?
Approximately 6,000 2017 model year Tacoma vehicles are covered by this Owner Notification.

Q3a:
A3a:

Model Name

Model Year

Production Period

Tacoma

2017

Late July 2016 – Late September 2016

Are there any other Lexus/Toyota/Scion vehicles covered by this Owner Notification?
No, there are no other Lexus/Toyota/Scion vehicles covered by this Owner Notification.

Q4:
A4:

How does Toyota obtain my mailing information?
Toyota uses an industry provider who works with each state’s Department of Motor Vehicles (DMV) to
receive registration or title information, based upon the DMV records. Please make sure your registration or
title information is correct.

Q5:
A5:

What if I have additional questions or concerns?
If you have additional questions or concerns, please contact the Toyota Customer Experience Center at 1888-270-9371 Monday through Friday, 7:00 am to 7:00 pm, Saturday 7:00 am to 4:30 pm Central Time.

FAQ Page 1 of 1
© 2017 Toyota Motor North America

Certain 2017 Model Year Tacoma Vehicles
Tire Maintenance, Safety, and Warranty Manual for Firestone Spare Tire
Owner Notification
[VIN]
Dear Toyota Customer:
At Toyota, we are dedicated to providing vehicles of outstanding quality and value. You received this notice because
our records, which are based primarily on state registration and title data, indicate that you are the current owner.
Due to an error made during vehicle processing, the Tire Maintenance, Safety, and Warranty Manual for the Firestone
spare tire may not have been included with your 2017 model year Tacoma vehicle.
Toyota is providing a Tire Maintenance, Safety, and Warranty Manual for the Firestone spare tire. Please place
this manual in the vehicle.

Your local Toyota dealer will be more than happy to answer any of your questions.
If you require further assistance, you may contact the Toyota Customer Experience Center at 1-888-270-9371
Monday through Friday, 7:00 am to 7:00 pm, Saturday 7:00 am to 4:30 pm Central Time.

PL




E

What if you have other questions?

If you would like to update your vehicle ownership or contact information, you may do so by registering at
www.toyota.com/ownersupdate. You will need your full 17-digit Vehicle Identification Number (VIN) to input the new
information.
If you are a vehicle lessor, please assist us by forwarding this notice to the lessee.

M

We have sent this notice in the interest of your continued satisfaction with our products, and we sincerely regret any
inconvenience this condition may have caused you.
Thank you for driving a Toyota.
Sincerely,

SA

TOYOTA MOTOR SALES, U.S.A., INC.